https://assafclements.com ASSAF CLEMENTS Tue, 11 Jul 2023 17:17:01 +0000 https://assafclements.com en https://assafclements.com/GRID Sun, 19 Mar 2023 19:40:49 +0000 ASSAF CLEMENTS https://assafclements.com/GRID <img width="938" height="526" width_o="938" height_o="526" data-src="https://freight.cargo.site/t/original/i/5943f0d60b307758a1490184dc543ea972a66a07009791c315f1cde31b12e928/ID-ERMA-3.gif" data-mid="172305791" border="0" src="https://freight.cargo.site/w/938/i/5943f0d60b307758a1490184dc543ea972a66a07009791c315f1cde31b12e928/ID-ERMA-3.gif" /> <img width="676" height="374" width_o="676" height_o="374" data-src="https://freight.cargo.site/t/original/i/27315fa89fc93b175c543ebd3d011fd158e1c28a2c6ab4adf3c58b5a339b04e1/90s-5.gif" data-mid="172307186" border="0" src="https://freight.cargo.site/w/676/i/27315fa89fc93b175c543ebd3d011fd158e1c28a2c6ab4adf3c58b5a339b04e1/90s-5.gif" /> <img width="1920" height="1080" width_o="1920" height_o="1080" 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data-src="https://freight.cargo.site/t/original/i/87aa27f7dd1e90b314c79c149c0a82c32696832a19bd86b43bf08a69210b23ce/Mar-19-2023-20-14-54.gif" data-mid="172313576" border="0" src="https://freight.cargo.site/w/566/i/87aa27f7dd1e90b314c79c149c0a82c32696832a19bd86b43bf08a69210b23ce/Mar-19-2023-20-14-54.gif" /> https://assafclements.com/Information Sun, 19 Mar 2023 19:40:50 +0000 ASSAF CLEMENTS https://assafclements.com/Information <img width="3500" height="5250" width_o="3500" height_o="5250" data-src="https://freight.cargo.site/t/original/i/9f3dd23deddaef50b366ab6e76a3678117ed74a07a455cb25f2dd03cb1eea696/HEAD-SHOOT1-copy.png" data-mid="180476473" border="0" src="https://freight.cargo.site/w/1000/i/9f3dd23deddaef50b366ab6e76a3678117ed74a07a455cb25f2dd03cb1eea696/HEAD-SHOOT1-copy.png" /> Assaf Clements is an award-winning creative director based in NYC. Assaf is passionate about animation in all of its forms, mixing old school with the most advanced contemporary techniques. As a team leader he is deeply dedicated to collaboration and bringing the best in artists. As such, he helps studios, production companies, agencies, and all sorts of clients to solve creative and visual problems, bringing ideas to life and moving messages forward. In his career in the TV, Film, Branding and Advertising industries, he has had the chance to collaborate with great clients such as Vice, Meta, The Olympics, Tik Tok, Champion, Capital One, Durex, Stella Artois, Geico, among many others. https://assafclements.com/LOGO-ID Sun, 19 Mar 2023 19:40:50 +0000 ASSAF CLEMENTS https://assafclements.com/LOGO-ID <img width="938" height="524" width_o="938" height_o="524" data-src="https://freight.cargo.site/t/original/i/b707e5d2c5beda141d32606e1a61dda06123ac6606d536e1c9114af06be78479/ID-BAKU-5.gif" data-mid="172293012" border="0" src="https://freight.cargo.site/w/938/i/b707e5d2c5beda141d32606e1a61dda06123ac6606d536e1c9114af06be78479/ID-BAKU-5.gif" /> <img width="938" height="526" width_o="938" height_o="526" data-src="https://freight.cargo.site/t/original/i/1b8fac27acb96abfe3ee0673b387616f884b95e6254dfc683977e6d8452d6501/ID-ERMA-3.gif" data-mid="172295703" border="0" src="https://freight.cargo.site/w/938/i/1b8fac27acb96abfe3ee0673b387616f884b95e6254dfc683977e6d8452d6501/ID-ERMA-3.gif" /> <img width="938" height="524" width_o="938" height_o="524" data-src="https://freight.cargo.site/t/original/i/cbc3a987eec45695b8bbc9126cea6b09ba57746fd98ac9e68ff6c5563dfd0d08/ID-WIN-2.gif" data-mid="172293317" border="0" src="https://freight.cargo.site/w/938/i/cbc3a987eec45695b8bbc9126cea6b09ba57746fd98ac9e68ff6c5563dfd0d08/ID-WIN-2.gif" /> <img width="938" height="526" width_o="938" height_o="526" data-src="https://freight.cargo.site/t/original/i/4ad57cb4257df4a995debc62d763da56145629153de0baf72a80efa4ba8b6741/ID-CUCA-1.gif" data-mid="172291717" border="0" src="https://freight.cargo.site/w/938/i/4ad57cb4257df4a995debc62d763da56145629153de0baf72a80efa4ba8b6741/ID-CUCA-1.gif" /> <img width="938" height="526" width_o="938" height_o="526" data-src="https://freight.cargo.site/t/original/i/18fa37c87717c53ec32f4701cbf8e60f1e6500ca8656af8e93e7bb1a0337c0b2/ID-MONTMINY-2.gif" data-mid="172292841" border="0" src="https://freight.cargo.site/w/938/i/18fa37c87717c53ec32f4701cbf8e60f1e6500ca8656af8e93e7bb1a0337c0b2/ID-MONTMINY-2.gif" /> <img width="938" height="526" width_o="938" height_o="526" data-src="https://freight.cargo.site/t/original/i/42bd11f304a4f5d14c02c1136abca94deade1209f815463b5e53001fac048924/ID-DINA-1.gif" data-mid="172291751" border="0" src="https://freight.cargo.site/w/938/i/42bd11f304a4f5d14c02c1136abca94deade1209f815463b5e53001fac048924/ID-DINA-1.gif" /> <img width="938" height="524" width_o="938" height_o="524" data-src="https://freight.cargo.site/t/original/i/ac792caa24352eee537a16bf373b8191352291ec0db3d035f69ec869940acd55/ID-YONK-1.gif" data-mid="172293316" border="0" src="https://freight.cargo.site/w/938/i/ac792caa24352eee537a16bf373b8191352291ec0db3d035f69ec869940acd55/ID-YONK-1.gif" /> <img width="938" height="524" width_o="938" height_o="524" data-src="https://freight.cargo.site/t/original/i/04e993034115e2978cab6a067ae2e1b534dee32ed8d8f30785e84d215b3f86db/ID-THAMI-2.gif" data-mid="172293322" border="0" src="https://freight.cargo.site/w/938/i/04e993034115e2978cab6a067ae2e1b534dee32ed8d8f30785e84d215b3f86db/ID-THAMI-2.gif" /> VICE GLOBAL LOGO ID The VICE GLOBAL LOGO ID project is an award winning collection of animated identities made for the VICE TV channel.&nbsp; Bringing together emerging voices from around the world. The goal of the project is to create an ongoing collaborative channel that elevates the visionary spirit of the brand, while celebrating its global creative community. Through this project we aimed to challenge ourserlves in finding new creative and technical approaches towards the making of timeless animated pieces. &nbsp; Creative Directors: Assaf Clements, Francisco Lopez, Eric Bubas. &nbsp; Artists: Baku Hashimoto, Dina Ameen, Erma Fiend, Scorpion Dagger,Cuca Berenguer, Cole Montminy, Matthias Brown, Nik Macmillan, Huw Messie, Yonk, &nbsp;Amanda Bonaiuto,&nbsp; Cole Kush,&nbsp;Rop Van Mierlo, Winston Hacking, Kelli Anderson, Jeron Braxton, Ariane Spanier, Thami Nabil, Marcos Sánchez, Grant Bouvier, Sophie Koko Gate, Assaf Clements, Michael Pisano, Xavier Lalanne Tauzia, Julia Fernandez,&nbsp; Loe Lee, Hunter French, Curtis Brown, Rayting Liang. AWARDS &amp; MENTIONS: Clio The Motion Awards Motionographer PROMAX D&amp;AD ADC Awards The One Show Good Moves Motionographer.comSociety of Illustrators AOI Association of Illustrators https://assafclements.com/INVESTIGATION-NIGHT Sun, 19 Mar 2023 19:40:49 +0000 ASSAF CLEMENTS https://assafclements.com/INVESTIGATION-NIGHT <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e87e711611e7c8c4993ec23a2e49fd0d5c88e3a2d8fdd90d235bcb3f0a6f7c9c/-bnmOEEoHL9QLCg5QqTNhmBShMzFYceqB-fzk6C8Mb4.png" data-mid="174613416" border="0" src="https://freight.cargo.site/w/1000/i/e87e711611e7c8c4993ec23a2e49fd0d5c88e3a2d8fdd90d235bcb3f0a6f7c9c/-bnmOEEoHL9QLCg5QqTNhmBShMzFYceqB-fzk6C8Mb4.png" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/89fa04b36e1e7b3be48890e126c42283a41e5a3c9cceb42e568b873122f5ffbc/CjyXOt-vhw8ZP-F5FqQ7y-fs3c8VOj4zZMt0WlZ46hM.jpeg" data-mid="174613491" border="0" src="https://freight.cargo.site/w/1000/i/89fa04b36e1e7b3be48890e126c42283a41e5a3c9cceb42e568b873122f5ffbc/CjyXOt-vhw8ZP-F5FqQ7y-fs3c8VOj4zZMt0WlZ46hM.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/32efe85ffe1e8767889b6903b783c987dfc3c6d220e283ab7cb2cf5765441ff0/bumper-2.gif" data-mid="178087036" border="0" src="https://freight.cargo.site/w/1000/i/32efe85ffe1e8767889b6903b783c987dfc3c6d220e283ab7cb2cf5765441ff0/bumper-2.gif" /> INVESTIGATION NIGHT Investigation Night is a documentary block on Vice TV that shines a light on never-before-seen sides of true crime stories and the people behind them.Developing a visual language inspired by the process of sifting through evidence, an analog type treatment and library of gestural marks feel at home amongst investigative ephemera.A versatile image treatment accomodates content from a wide variety of sources, and creates a consistent look across a suite of assets. AWARDS &amp; MENTIONS: ClioCOMMARTS&nbsp; PROMAXADC AwardsThe One ShowGrandArmy https://assafclements.com/90s Sun, 19 Mar 2023 19:40:50 +0000 ASSAF CLEMENTS https://assafclements.com/90s <img width="1536" height="2048" width_o="1536" height_o="2048" data-src="https://freight.cargo.site/t/original/i/612386afd6326c4fa0e881420a3782bbc2829410442ba5d8f023bbfbfbe80177/p22252138_b_v10_aa.jpeg" data-mid="174613300" border="0" src="https://freight.cargo.site/w/1000/i/612386afd6326c4fa0e881420a3782bbc2829410442ba5d8f023bbfbfbe80177/p22252138_b_v10_aa.jpeg" /> <img width="480" height="264" width_o="480" height_o="264" data-src="https://freight.cargo.site/t/original/i/73f0ba7a4070bb033a154e7492434f8a9f6e79212c76a505ab9bcf438d2aee36/90s-cd-s.gif" data-mid="185011923" border="0" src="https://freight.cargo.site/w/480/i/73f0ba7a4070bb033a154e7492434f8a9f6e79212c76a505ab9bcf438d2aee36/90s-cd-s.gif" /> <img width="676" height="374" width_o="676" height_o="374" data-src="https://freight.cargo.site/t/original/i/4047f3e14db05305647210a9fc01d1ff8858a634999eecf3ad7483ae934423ef/90s-5.gif" data-mid="179325842" border="0" src="https://freight.cargo.site/w/676/i/4047f3e14db05305647210a9fc01d1ff8858a634999eecf3ad7483ae934423ef/90s-5.gif" /> 90s MONTH To support the return of Dark Side of the 90s to VICE TV we decided to brand the month of June as '90s MONTH. That meant replacing all the channel graphics package and creating many new assets like Interstitial, bumpers, snipes, bugs, logo IDs and much more. We wanted to make it feel authentic in any way and to create it as it was created in the '90s. That meant doing stuff practical and avoiding CG. We went on ebay and thrift shops to look for working devices from the '90s. For the main branding we created stop motion paper collages taking inspiration grunge, MTV, early desktop screensavers and more AWARDS &amp; MENTIONS Clio Awards Variety https://assafclements.com/DEVOURED Fri, 07 Apr 2023 22:41:06 +0000 ASSAF CLEMENTS https://assafclements.com/DEVOURED <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b1366c4652af8355cc674735dadcdc9f3e98e6c06677968af8634c1edfc6ed86/frame_86627.jpg" data-mid="174625027" border="0" src="https://freight.cargo.site/w/1000/i/b1366c4652af8355cc674735dadcdc9f3e98e6c06677968af8634c1edfc6ed86/frame_86627.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ac7035f0517cda83960643736893808a8ee77f30b35b1612d6116c73253b0c19/frame_86434.jpg" data-mid="174625026" border="0" src="https://freight.cargo.site/w/1000/i/ac7035f0517cda83960643736893808a8ee77f30b35b1612d6116c73253b0c19/frame_86434.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ffbc49c0967bb2a75db138936826aa19d8a1407fcdfceeccc86945ae57aa0eb4/frame_86779.jpg" data-mid="174625024" border="0" src="https://freight.cargo.site/w/1000/i/ffbc49c0967bb2a75db138936826aa19d8a1407fcdfceeccc86945ae57aa0eb4/frame_86779.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ca033fc8f9bf5598ee9f9f1c300ef45c18c00fc29bf39fe42893774d048ac76a/frame_86400.jpg" data-mid="174625025" border="0" src="https://freight.cargo.site/w/1000/i/ca033fc8f9bf5598ee9f9f1c300ef45c18c00fc29bf39fe42893774d048ac76a/frame_86400.jpg" /> DEVOURED A series set at the intersection of true crime &amp; food, tracking stories that have altered the culinary landscape.&nbsp; This is&nbsp;the first television series to merge true crime and food. Narrated by Emmy® Award winning actor Jon Cryer. While working on the title sequence concept and the overall graphic package, we kept those two worlds in mind and always thinking of how can we make them work together visually and conceptually.&nbsp; We started gathering objcts and materials from the true crime world and the cullinary world and testing them together. After a lot of experimenting we built a story that connects both worlds visually and went on to execution. AWARDS &amp; MENTIONSGOLD PROMAX 2023 https://assafclements.com/GOGOL Mon, 15 May 2023 20:14:13 +0000 ASSAF CLEMENTS https://assafclements.com/GOGOL <img width="640" height="352" width_o="640" height_o="352" data-src="https://freight.cargo.site/t/original/i/e77a3de2c52de02771858871c86da01319e6eaf4ac2ca60b77c8ebc1fb8b3b3f/gogol-gif.gif" data-mid="179325682" border="0" src="https://freight.cargo.site/w/640/i/e77a3de2c52de02771858871c86da01319e6eaf4ac2ca60b77c8ebc1fb8b3b3f/gogol-gif.gif" /> <img width="2000" height="3000" width_o="2000" height_o="3000" data-src="https://freight.cargo.site/t/original/i/414f7a9cc0a0ca937ba3c5cc55f76f22d8427f210b78188251eeadf7ea574599/SOMB_KEY_ARTs.jpg" data-mid="184699499" border="0" data-scale="40" src="https://freight.cargo.site/w/1000/i/414f7a9cc0a0ca937ba3c5cc55f76f22d8427f210b78188251eeadf7ea574599/SOMB_KEY_ARTs.jpg" /> SCREAM OF MY BLOOD A GOGOL BORDELO STORY Scream Of My Blood: A Gogol Bordello Story is the documentary equivalent of a Gogol Bordello mixtape – a turbo-charged mash-up of styles, genres, influences and techniques. Drawing upon a photo and video archive spanning two decades, we jump from live concert performance to intimate interviews to archival footage, animation, on-the-road tour adventures and studio recording sessions. For the Open Title sequence, we were inspired by the nomadic spirit and the diversity of cultures that the band and film represents. Our approach was to marry analog and mixed media styles with iconic photography and conceptual story elements. Everything was filmed on a table top in the VICE office with all elements being cut out by hand and animated via stop motion. We incorporated hand painted details throughout, including the logo and typography. The animation reflects the mix of different cultures that have found themselves in a melting pot that unifies and enables them to stay true to themselves. The film premiered in the 2023 Tribeca Festival. https://assafclements.com/VICE-ADVICE Tue, 23 May 2023 22:19:50 +0000 ASSAF CLEMENTS https://assafclements.com/VICE-ADVICE <img width="962" height="534" width_o="962" height_o="534" data-src="https://freight.cargo.site/t/original/i/16650d6e11f903f15d855488ca2db6b75f7637ac027911296db72f57c2b27295/info-xav-1.gif" data-mid="179737584" border="0" src="https://freight.cargo.site/w/962/i/16650d6e11f903f15d855488ca2db6b75f7637ac027911296db72f57c2b27295/info-xav-1.gif" /> <img width="938" height="524" width_o="938" height_o="524" data-src="https://freight.cargo.site/t/original/i/d973bbcd2f24050949435b5aa15462d61443b48797956ff4dba245bd92e632f5/TFTT-1.gif" data-mid="185777026" border="0" src="https://freight.cargo.site/w/938/i/d973bbcd2f24050949435b5aa15462d61443b48797956ff4dba245bd92e632f5/TFTT-1.gif" /> VICE ADVICE&nbsp; Inspired by the ubiquitous WikiHow instructional guides, VICE TV set out to create more outlandish ‘InfoHow’ interstitials that were equal parts weird and helpful. Working with a range of illustrators, we created step-by-step animations providing instructions that are actually useful—with a twist. While all subjects vary and accompany different programming, they are united by our VICE color palette and animation style. Artists: Xavier Lalanne Tauzia Hunter French Shirley Chong Alex Gamsu Jenkins Igor Bastidas AWARDS &amp; MENTIONSCOMMARTS https://assafclements.com/VISE-DESIGN-STUDIO Mon, 10 Jul 2023 21:50:24 +0000 ASSAF CLEMENTS https://assafclements.com/VISE-DESIGN-STUDIO VICE DESIGN STUDIO A short compilation of the my latest work in branding, tv promos and show packages. https://assafclements.com/GRID-FOOTER Tue, 11 Jul 2023 17:17:01 +0000 ASSAF CLEMENTS https://assafclements.com/GRID-FOOTER <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/891b230afd6170ceaf487e61a2a1d357363306f3197fe10b7243f914ea3ff489/frame_1205.jpg" data-mid="184786120" border="0" src="https://freight.cargo.site/w/1000/i/891b230afd6170ceaf487e61a2a1d357363306f3197fe10b7243f914ea3ff489/frame_1205.jpg" /> <img width="836" height="466" width_o="836" height_o="466" 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